Essential Tips that should be Considered for the Smartphone App Development
Written by Hemendra Singh on September 06, 2017 | Updated on: June 7, 2018
Before we begin, let’s look at some facts of the mobile arena:
- There are more than 1.2 million apps that are available for download on iTunes store
- At Google Play Store, this number reached to 1.3 million
- The year 2014 witnessed 138.80 billion app downloads across all app stores.
- According to an estimation, mobile app downloads might reach to 268.69 billion in 2017.
- The worldwide app economy was priced $53 billion in 2012, and estimated to reach $ 143 billion by the end of 2016.
Now you are surprised! Sure, you must be. These enormous statistics of mobile app industry can shock anybody.
In recent years, the mobile world has seen a huge growth regarding monetary value as well as the total number of apps. This monetary growth has pushed numerous individuals and mobile app development companies like The NineHertz to invest heavily into smartphone apps. Many business aspirants might also be thinking to get the ball rolling, but prior to jumping into the mobile world, individuals and global businesses should consider following 9 essential points for phone app development:
Have a Great Idea
There are already 2.5 million apps on both Google Play Store and iTunes store combined. Why should someone download your app? You must have a great app idea and vision to answer this question. A visionary approach for smartphone app doesn’t just think about today it also predicts the app’s future success.
Find Success Opportunities Of Your Idea
You have a great app idea and visionary attitude! Good, now this is the time to do market research to find best possible success opportunities for your idea. You certainly do not want your mobile program to be lost in the crowd. Therefore, finding out that your idea is unique and worth getting plentiful downloads after launch is very important to know.
Native App, Web Based App or Hybrid App?
There are three types of solutions used commonly for developing a smartphone app. You must know which platform you will use to build your app. Here is a brief summary about these three mobile app development platforms.
Native: A native application is a program that is used to develop applications for a specific device or mobile operating system
Web Based: A Web application can be used through a mobile browser. It is a mobile program which is kept on a remote server and served to users through a mobile browser.
Hybrid: Hybrid app development combines both native and web apps together. Hybrid apps can be used on different devices as it is not installed on a local server. This type of solution builds the app that is accessible through a browser.
Which Native Platform?
So you have decided that you will build your mobile program through the native platform. There you go with another question, which native platform? Android, iOS, Windows Phone, and Blackberry OS are some popular mobile platforms for which you have to build a smartphone app.
Generally, global organizations choose to build apps for all popular mobile OS, but for an individual, it might not be possible. Hence, choosing one of these platforms also requires some market research, so you have to analyze which is a better technology that suits your requirements.
App Design, User Experience
Will you use an app that is poorly designed and difficult to use? Of course not! Mobile application design and great user experience are one of the foremost elements one should consider while making a phone app. Hence, you must make sure that the app is creatively designed and user-friendly.
Unique Features Of Your Mobile App
As it is known there are millions of mobile program developed by app development businesses, they all try to include some unique features into their apps. Now, ask yourself what exceptional features your phone app will have. You must remember the uniqueness is a vital factor in your app’s success. A single unique feature of your app can make it a success and will boost your business immensely.
Determine Correct Target Audience
You do have limited time and resources, in this case, you can’t waste your efforts by reaching everyone to download your apps. You have to find out who will be interested in your apps. For example: if you build an application for kindergartens to learn alphabets, then parents will be more likely to download that application for their children. Teenagers and young people will have no interest in your app. This example shows that analysis of correct target audience is required to produce positive results.
Budget Of Your App
Budget is next essential factor in smartphone app development. As you have limited resources & budget, you can’t spend whole of your money on development, you will need money for app’s promotion as well. So decide wisely what your cost limitation is and plan the whole process while dividing the budget in each phase.
Time To Build Your Mobile Program
Businesses and individuals have another task which is evidently important. So many times when you start building something, you cross the time limit that happens with mobile apps development too. Thus, a careful examination of development phases is necessary to determine the total time to build the phone program.
Testing Of Smartphone App
You can’t risk launching your app without testing it, there could be many bugs and deficiencies in your app. That is why quality assurance (testing) of any program is compulsory. After this, all the errors should be fixed prior to the launch of your mobile application.
Think Of Your Marketing Plan
You already have a great idea and plan to build phone apps, but have you thought of its marketing plan. Your great phone application is useless if people don’t know about it. Hence, you need an excellent marketing plan that can promote your smartphone application to its targeted audience. To promote your app you can go for various digital marketing services like SEO for app i.e, ASO (App Store Optimization), App promotion campaign, PPC, and Social Media Marketing.
Above cited 9 tips are very important to consider getting positive results for your smartphone applications. However, there might be some other facts you may think of, what are those? What are the things you take into consideration when you develop new phone applications?
My name is Hemendra Singh. I am Managing Director and co-founder of The NineHertz, a Mobile App Development Company. I am having a keen interest in the latest trends and technologies that are emerging in different domains. Being an entrepreneur in the field of IT sector, it becomes my responsibility to aid my audience with the knowledge of latest trends in the market.