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10 Best Free eCommerce Website Builders (2023)

Updated Date: April 12, 2023
Written by Hemendra Singh
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If you want to start your online selling journey, the best and quickest way is through ecommerce website builders. These tools take care of almost everything, right from inventory management to payments and shipping. Hence, you would be getting everything that is required to run an e-commerce store on a single platform. As per statistics, by 2023, Wix is the leading website builder in the world – the Israel-based company accounting for over 43 percent of global market share.

Therefore, whether you are about to set up your new online store or planning to scale up your existing one, hire eCommerce website developers. So let’s just get straight into it.

What are Ecommerce Websites?

free Ecommerce Website builders
E-commerce websites are those that allow people to sell and buy physical goods, services, and digital products through the internet. An e-commerce website helps businesses in processing orders, accepting payments, managing shipping and logistics, and offering customer services.

The term e-commerce simply means the sale of goods and services through the internet. The main difference between e-commerce and physical commerce is that transactions related to ecommerce occur entirely over the internet rather than at a brick-and-mortar location.

Top 10 Free Ecommerce Website Builders

Website Builder Price Best for Ratings
Weebly Free

Connect: $5 per month

Pro: $12 per month

Business: $25 per month

Business Plus: $38 per month

Free Website building tools 5/5 Stars
BigCommerce Starts at $29.95 per month. tools that are well-versed in handling complex business needs 4.8/5 Stars
Web.com Offer Starter Package – $1.95 per month.

Full price of $10 per month after the initial month.

Library of Stock Photos, Videos and Online Store Templates. 5/5 Stars
Squarespace Connect with the sales team to get your quote Highly customizable templates. 4.8/5 Stars
Square Online Connect with the sales team to get your quote Multiple payment options 4.7/5 Stars
Shopify Starts at $29/month Global selling in 133 currencies. 5/5 Stars
Wix eCommerce Starts at $14/month Comes with free and easy website building tools. 5/5 Stars
Strikingly Starts at $8 per month (billing annually) Zero code website builder with built-in eCommerce features 5/5 Stars
Webnode Free with limited features. Price starts at $4.90 per month. Pre-formatted online store templates 5/5 Stars
Maropost Essential: $71/month,

Essential Plus: $179/month,

Professional: $224/month,

Custom Enterprise Plan

Easily build a responsive and feature rick online store 4.5/5 Stars

10 Best Ecommerce Website Builders

Let’s explore the best free ecommerce website builders in detail.

1. Weebly – Best Ecommerce Website Builder

best ecommerce website builder
Best for tools related to free website building

Weebly comes with a free version that is highly valuable. The platform offers great tools related to website building, email marketing, order management, and more. All of this when combined together in a bundle helps extensively in making your online business a sure shot of success in the long run.

Features of Weebly –

  • Get expert assistance to build and launch a website
  • Gives you a free domain with the pro and higher plans
  • Order management tools including payments and shipping
  • Tools for setting campaigns of automated email marketing

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Our Verdict

Weebly integrates with Square to provide customers the option to pay freely the way they want. Also, they offer you customizable designs so that you can easily build your website following basic steps.

Pricing of Weebly –

  • Free: $0
  • Connect: $5 per month
  • Pro: $12 per month
  • Business: $25 per month
  • Business Plus: $38 per month

2. BigCommerce – Free Ecommerce Website Builder

Popular for simple tools for handling complex business methodologies
BigCommerce is a famous and probably the best ecommerce website builder company that help you with eCommerce development solutions. It is an open SaaS platform where you can easily build and grow your online business. Other facilities include selling globally, multiple payment options, and more.

Features of BigCommerce –

  • The platform offers advanced designing tools for building your eCommerce store.
  • Easy-to-use tools to handle complicated business operations
  • Option to sell around the globe
  • Get insights into your consumer behavior via analytics

Our Verdict

When it comes to eCommerce business, BigCommerce is one of the trusted platforms. This robust eCommerce website builder helps in choosing from multiple shipping and payment options, get ’round the clock’ support, and a lot more.

Pricing of BigCommerce –

Comes with a 15-day free trial and the plans include,

  • Standard: $29.95 per month
  • Pro: $299.95 per month
  • Plus: $79.95 per month
  • Enterprise: Customized pricing

3. Web.com

Famous for its huge library of stock photos, videos, and templates
Another reliable and robust platform on the list is Web.com which is quite famous for creating an eCommerce website for free. Here, you get an ample amount of design layouts, custom themes, and stock photos/videos to choose from. All of this can be used together for creating an attractive online store.

The platform also offers multilingual support and multiple payment options which in turn helps you cater to both local and international customers.

Another example of a good user experience within the platform is the functionality to integrate social links into the e-commerce website. Apart from this, there are also tools related to performing functions like order tracking, inventory management, and order history viewing.

Features of Web.com –

  • Better checkout experience
  • Real-time shipping rates
  • Easily monitor your consumer’s behavior with Google Analytics
  • Inventory management
  • View Order History

Our Verdict

With tons of templates, layouts, and stock photos, creating an online e-commerce store with Web.com is very convenient. Also, with each plan you subscribe to, you get a free domain. Therefore, if you are searching for an ecommerce website builders that provide a wholesome online store management experience, then you can definitely go with Web.com.

Pricing of Web.com –

Starting price – $1.95/month, Full price of $10/month after the first month.

4. Squarespace

Best for appealing, easy-to-customize templates
Squarespace – If you want to start an eCommerce business then Squarespace is a one-stop destination for you. The platform features range from web-building tools and selling products to appointment scheduling and tax calculations and many more.

Features of Squarespace –

  • Allows you to schedule appointments
  • Sell products and services easily online
  • Build a beautiful website for your brand
  • Web analytics to track consumer behavior

Our Verdict

With Squarespace, you get a plethora of customizable templates so that the process of building beautiful websites gets way too simpler. Also, you get some cool additional stuff from this single platform, for example, custom domains, email marketing tools, and much more. Here are some unique website name ideas for your online store.

Pricing of Squarespace –

Contact the sales team to get a quote directly

5. Square Online

Known for offering multiple payment options
Square Online is a scalable online platform that is ideal for creating eCommerce websites for retailers, food businesses, professional services, and other medium and large-sized business units.

Features of Square Online –

  • Enriched with email marketing tools
  • Build a store, send invoices, and take payments
  • Workforce management tools, including other parks and benefits
  • Option to sync payments, business accounts, and cash flow.

Our Verdict

We strongly recommend the Square Online platform as it comes with features that make your business a big success in the long run. The platform will let you sell online, send invoices, receive payments, get CRM & banking tools, manage your teams, and much more.

Pricing of Square Online –
Contact the sales team in order to get a price quote directly.

6. Shopify

Best suited as an easy-to-use platform for building your global online business
Shopify is a popular website builder loaded with powerful features and a wide range of themes. It is a reliable option for an established business with its excellent inventory management support. With Shopify, one can easily sell globally, set prices, and accept payments in more than 130 currencies.

Features of Shopify –

  • Build an online store with ‘n’ number of product listings
  • Multilingual; sell in 20 languages
  • Sell globally with 133 currencies
  • Free SSL certificate

Our Verdict

More than 1,700,000 global businesses have shown their trust in Shopify. This easy-to-use platform is eye candy for most businesses nowadays. Shopify is easy to use and gives 24/7 customer support and a 14-day free trial.

Pricing of Shopify –

There is a free trial for 14 days and the pricing plans are as follows:

  • Basic Plan: $29 per month
  • Shopify: $79 per month
  • Advanced plan: $299 per month

7. Wix eCommerce

Wix eCommerce
Best for small online stores
Many consider Wix eCommerce as the best eCommerce website builder. Here, you get more than 500 website-building templates, options to add advanced features to your website like receiving online bookings, editing the mobile version, and much more. The platform gives you total freedom over your site’s design, thanks to its drag-and-drop feature.

Features of Wix eCommerce –

  • Easy to use
  • Plenty of design freedom
  • Powerful features
  • Free trial available
  • Mobile editor for on-the-go changes
  • Product videos and credibility
  • Gives you the option to sell on Instagram

Our verdict

Wix lets you create your online store for free. You need to purchase the premium plan if you do not see unwanted ads. You get plenty of mind-blowing templates to choose from for creating your website.

Pricing of Wix eCommerce –

  • Pro: $23 per month
  • Combo: $14 per month
  • VIP: $39 per month
  • Unlimited: $18 per month

8. Strikingly

Strikingly- best free eCommerce website builders
Strikingly is a simple, easy-to-use, and free website builder that’s ideal for personal rather than business websites. The primary motive of this platform is to get you online in an easy and affordable manner. With Strikingly, you can easily build a website with just a few clicks within no time. You don’t need any prior coding knowledge to use this tool.

Beginner friendly interface with built-in eCommerce features is enough to help you set up your dream store. You get a lot of useful tools over here and on top of that, you can easily integrate your online store with payment gateways like PayPal and Stripe.

Features of Strikingly –

  • Built-in analytics
  • Dedicated blog page creation
  • Click and edit the interface
  • Add social feeds

Our Verdict

This free website builder helps you in creating an online store from zero without having any prior tech knowledge. This beginner-friendly platform will definitely save you money on hiring developers.

Pricing of Strikingly –

The different pricing plans are as follows:

  • Limited: $8/month
  • VIP: $49/month
  • Pro: $16/month
  • The free plan (lifelong) with limited capabilities
  • 14 days free trial also available

9. Webnode

Webnode lets you build your online store in a cost-effective and time-efficient manner. Creating an online store is easier using this platform as you get a massive pool of attractive customizable templates to choose from.

Choose your favorite template and start designing with various elements and components available for you. You can even select from a wide collection of local and special domains. Plus, you can also integrate your website with a professional email account.

Last but not the least, the platform also offers analytics tools to monitor your website’s performance in terms of sales, website visits, bounce-back rates, etc.

Features of Webnode –

  • Extensive collection of pre-made eCommerce templates
  • Add components like texts, and pictures, easily
  • Integrate multiple payment methods
  • Create 100 unique mailboxes

Our Verdict

It is very easy and simple to create an online store with Webnode. From writing descriptions of products and uploading images to setting prices, Webnode is a great choice if you wish to build a responsive e-commerce online store.

Pricing of Webnode –

  • It is free but restricted to limited features.
  • The premium plan starts at $4.90/month.
  • Mini plan: $8.90 per month
  • Standard plan: $14.90 per month.

10. Maropost

An eCommerce marketing software that helps in creating responsive and visually appealing online stores. You get to choose from a massive pool of more than 40 ready-made-themes to create a custom online store that matches your brand image. You can integrate multiple features into your store to deliver an exceptional shopping experience for your users.

Say, for example, you can create as many product categories as you want to depending upon your requirement. Further, you can add intuitive filtering features so that it becomes easier for consumers to find what they are searching for. Lastly, you can also integrate your store with payment gateways like Stripe, and PayPal, and with leading shipping carriers.

Features of Maropost –

  • More than 40 themes to choose from
  • SEO-friendly store creation
  • Multiple payment gateways
  • Robust B2B features

Our Verdict

With Maropost you can easily create responsive and attractive online stores from scratch. The website builder provides you with all the necessary tools and features that your store would be needing to deliver a seamless user experience.

Pricing of Maropost –

  • Essential: $71/month
  • Professional: $224/month
  • Essential Plus: $179/month
  • Custom enterprise plan

What are the Types of Ecommerce Sites?

Types of Ecommerce Sites
The ecommerce scope is vast, but the ecommerce sites can be categorized according to the parties involved:

  • Business-to-consumer (B2C): This is the most common ecommerce version where the exchange of goods and services takes place between a business and a consumer. For example, buying a pair of shoes from your favorite online shop.
  • Business-to-business (B2B): A B2B platform helps in facilitating e-transactions between two businesses. If your venture sells t-shirts, you might buy the stuff in bulk from an online wholesaler.
  • Business-to-administration (B2A): A B2A website helps in conducting electronic exchanges between an organization and a public institution. Say, for example, a company’s website that designed your city’s web portal.
  • Consumer-to-consumer (C2C): Under the C2C marketplace, the exchange of goods between 2 or more consumers takes place. Some famous examples of C2C platforms are – eBay and Etsy.
  • Consumer-to-business (C2B): Under the C2B platform, businesses are offered goods and services from individuals. An example could be a paid influencer whose job is to promote the company’s products or a freelance SEO expert who works with companies belonging to a specific industry.
  • Consumer-to-administration (C2A): Under a C2A website, the consumer is allowed to provide information on goods and services to the government. It acts as a bridge to establish communication between the government and consumers. Some examples include filling out tax returns, scheduling health appointments using an online service, etc.

What are Website Builders?

Simply put in words, a website builder is a platform that allows you to create a website without having any prior coding or designing knowledge. By and large, website builders contain drag-and-drop tools so that adding text, images, and other elements to your website becomes quite easy.

Website builders assist you in building your website via templates and sections. There are plenty of paid website builders available in the market like Zyro, Wix, Carrd, SwipePages, etc. As far as free web builders are concerned, they come with limited functionality and features but are enough to kick-start your website. And in case you need additional features, you can always purchase their premium plans.

How to Choose the Best Ecommerce Website Builders?

best Ecommerce Website Builders
Your budget and business needs will decide which ecommerce website builders is best for you. However, regardless of which website builder you choose, several features can make your e-commerce journey smoother. We have listed some of the most important features to look for in a website builder:

  • Customer Support
  • If by any chance, you face problems while using your ecommerce website builder, you should be able to get In touch with customer support to resolve your query as soon as possible. Choose a provider that guarantees uninterrupted customer support via phone call or live chat or both.

  • Ease of Use
  • The primary factor that differentiates an average e-commerce website builder from a good ecommerce website builder is its ease of use (even if you have no prior tech knowledge). A platform that provides an easy drag-and-drop builder option along with tutorials to help you get started should be given preference.

  • Pricing
  • The more features and services you need in an ecommerce website builder, the more the pricing gets increased. It’s always recommended that you compare pricing plans of different available options before finally making your decision.

  • Free Trial
  • A free trial is a great tool for testing out an ecommerce website builder to see whether or not it’s a good fit for your business. There are providers in the market who offer free trials for different time periods and it is a great marketing strategy.

How to Make an Ecommerce Website for Free?

Make an Ecommerce Website for Free
One common thing in all the website builders that we have listed above is the easy-to-set-up functionality. From builder to builder, the process and learning curve differ slightly but here are the steps to be followed broadly.

  1. Sign Up
  2. The first step is signing up with your concerned website builder. This will require an email, password and possibly a username.

  3. Choose a Template/Layout
  4. Some free ecommerce website builders will let you select a template to work with while some will use design assistance to mock up a website for you based on your answers to a few questions.

  5. Add your Own Content
  6. Remove and replace the placeholder texts and images with your own content.

  7. Customization
  8. You can further customize your design with different layouts and colors. Most of the ecommerce website builders (except Wix) let you switch templates after publishing.

  9. Time to Publish
  10. At this stage, your domain name will be generated and your site will be live for everyone to see.

    The entire process could take anything from 15 minutes to a few hours depending on how much time you took in steps three and four.


In the end, all we can say is that although these ecommerce website builders offer you a free plan, however, at some stage you will need to upgrade to a paid plan. So it is highly recommended that you also look at the pricing of the plans.

Some best ecommerce website builders offer plans that are much more affordable than others which implies that in the long run, you might be unable to afford to stick to the same website builder. So even if you have to upgrade to another plan, you should always select a website builder that is there with you on a long-term basis.


1. Which Free Website Builder is best for E-commerce?

What we suggest is that you can choose any one of these three – Wix, Square Online, and Squarespace. When it comes to building an online store, all of them offer great value for money. They all are quite reasonable and offer great set features.

2. Is Wix E-commerce Free?

Wix comes with a 14-day free trial where you can begin to set up your online e-commerce store. But one of the limitations of opting for a free trial version is that payments cannot be accepted unless and until the plan is upgraded.

3. Can I Build my own Ecommerce Website?

Yes, you can and there are multiple ways through which an e-commerce site can be built. E-commerce platforms such as BigCommerce and Shopify can be used as they provide everything you need to get started. Another option is that you can use WordPress along with a WooCommerce plugin or Ecwid plugin. You can also use a do-it-yourself website builder with drag and drop features like Squarespace.

4. What is the Most Successful Ecommerce Website?

Amazon is the most successful and used e-commerce website without a doubt. As per Statista, Amazon had up to 2.4 billion visits (desktop & mobile) in May 2022, and it is by far the most visited ecommerce site in the United States.

Hemendra Singh

My name is Hemendra Singh. I am a Director and Co-founder of The NineHertz, IT Consulting Company. I am having a keen interest in the latest trends and technologies that are emerging in different domains. Being an entrepreneur in the field of the IT sector, it becomes my responsibility to aid my audience with the knowledge of the latest trends in the market.